The county’s Department of Public Works and Environmental Services launched a solar panel recycling program last week, expanding upon its November 2022 pilot program.
Daniel Brooks, an environmental services specialist at the county’s Solid Waste Management Program, said this new program falls under their electronic recycling program, which focuses on prevention.
“Many of these devices contain toxic heavy metals,” Brooks said. “We want to keep that out of the waste stream … and going directly to the landfill to prevent groundwater contamination, amongst other things.”
Brooks said in addition to protecting the environment, this program enables people to repurpose and reuse the materials from solar panels. He also said this program is first of its kind in the region.
“[Recycling programs] started with the West Coast and they were years ahead of us, sometimes up to as much as 20 to 30 years in various areas,” Brooks said. “It’s a very growing service as a renewable energy source.”
Since solar panels are relatively new to the area, responsible disposal is too. Brooks said Fairfax County wanted to get ahead of environmental contamination and started the pilot program in November 2022.
According to a 2022 study by the Pew Research Center, 8% of American homeowners said they already installed solar panels within the past year, the majority of which were in the western part of the nation.
The county partnered with PC Recycler, Inc. dba Securis to to refine the recycling process; at the start of the program, 50 solar panels were taken in to figure out the exact process for responsible and reasonable recycling.
“Wanted to figure out the cost metrics, if it was viable to do in-house [recycling], or if we needed to outsource that, and if we outsource that, what measures did we have with those materials?” Brooks said.
Brooks also said this was one step further toward Fairfax County’s sustainability goals, specifically zero waste. He said he’s hoping the county’s work inspires neighboring counties and towns to do the same.
This story appears in FFX Now
Christopher Madeira
Director of Marketing
ITAD Communications & Strategy Expert
Snapshot / Quick Stats
- 15+ years of experience in marketing strategy, brand development, and communications
- Specialized in IT asset disposition (ITAD) messaging for compliance-driven industries
- Former leadership roles at The Chronicle of Higher Education, CQ Press, and other respected publishers
- Key focus areas: Market Trends, Client Education, ITAD Compliance Messaging, Thought Leadership, SEO-Driven Strategy
Areas of Specialization
- Market Trends & Competitive Analysis – Tracks shifts in ITAD, resale, and sustainability markets to shape strategy and keep Securis ahead of industry developments.
- ITAD Compliance & Security Messaging – Crafts clear narratives that translate regulatory and data security requirements into approachable guidance for IT leaders.
- Client & Stakeholder Education – Builds educational resources and thought leadership content that empower clients to make informed ITAD decisions with confidence.
Professional Narrative (Career Journey)
Christopher Madeira is the Director of Marketing at Securis, where he shapes how the company communicates its mission of Secure, Accurate, and Sustainable IT Asset Disposition to regulated industries, government agencies, and enterprise clients. With more than 25 years of experience in marketing and communications, Christopher brings a unique perspective on how to bridge technical ITAD processes with clear, client-centered storytelling.
Before joining Securis, Christopher served in senior marketing roles across publishing and education organizations, including The Chronicle of Higher Education, CQ Press, and Congressional Quarterly. These positions gave him deep expertise in shaping brand positioning, leading cross-functional teams, and delivering content that informs and engages decision-makers.
At Securis, Christopher drives marketing strategies that not only build awareness but also educate IT leaders on data security, compliance, and sustainability best practices. His work ensures that Securis remains a trusted voice in the ITAD industry, aligning brand authority with the company’s core differentiators: Secure, Accurate, and Sustainable services.
Quote
“Clear communication makes complex ITAD issues approachable for IT leaders.”
Thought Leadership & Recognition
Christopher is the author of numerous Securis blog articles on compliance, sustainability, and ITAD strategy. He has also developed content campaigns that help IT decision-makers understand the evolving landscape of secure data destruction, ESG reporting, and value recovery.
Personal
A strategist at heart, Christopher is passionate about helping organizations cut through the noise and understand the real risks — and opportunities — in ITAD. Outside of his professional work, he enjoys exploring D.C.’s history, traveling, connecting with his community, and aviation photography.
Trust & Transparency
Christopher ensures that every piece of Securis’ external communication is not only accurate but also aligned with the certifications and compliance standards that define the company’s reputation. His commitment to transparency reinforces Securis’ standing as a trusted partner for IT asset disposition.
